Miami, FL — March 31, 2026 — Endeavor Miami is proud to announce the selection of Hovhannes Avoyan, Founder and CEO of Picsart, as its newest Endeavor Entrepreneur, following a multi-step selection process culminating in the International Selection Panel in March 2026.
Founded in 2011, Picsart is an AI-powered design platform that enables users to create, edit, and generate visual content across photo, video, and design. Picsart empowers a global community of creators, from everyday users to professional content creators, with intuitive tools that simplify the creative process and unlock new possibilities through artificial intelligence. A generative AI pioneer since 2016, the vision has evolved alongside technology – Picsart empowers creative confidence in all through AI, uniting access to the best and latest models on the market for its creator community.
A globally recognized platform today, Picsart has its origins in a deeply personal mission. Avoyan was inspired to build Picsart after seeing his daughter discouraged from sharing her art online – a moment that sparked a broader vision to create a space where anyone, regardless of skill level, could express themselves creatively and confidently. That
founding belief continues to shape Picsart today, as it democratizes art and design by making powerful creative tools accessible to all.
Under Avoyan’s leadership, Picsart has grown into a platform of global scale, now serving over 130 million monthly active users across 150+ countries, with more than 2.5 billion downloads worldwide. Beyond its technology, Picsart has fostered a vibrant, community-driven ecosystem, powering billions of creative interactions and reshaping how individuals and businesses bring ideas to life in a digital-first world.
“I am grateful to join Endeavor and connect with an extraordinary group of founders who are building the future,” said Hovhannes Avoyan, Founder & CEO of Picsart. “Entrepreneurship is a continuous learning journey, and I look forward to both contributing to and learning from this global network.”
Avoyan brings decades of entrepreneurial experience, having founded and successfully exited four technology companies prior to Picsart. With deep expertise across product, engineering, and business strategy, he has positioned himself at the forefront of creative technology and AI-driven platforms. Beyond building Picsart – Armenia’s first unicorn – he has helped shape the country’s technology ecosystem as a pioneering force and foundational leader in Yerevan’s tech community.
With Picsart global presence, including operations from Miami to Madrid, his impact spans across multiple ecosystems, fostering connectivity and growth. A lifelong learner and dedicated educator, Avoyan is also a professor and active mentor, committed to empowering the next generation of entrepreneurs, while embodying the Endeavor
multiplier effect: building a globally impactful company while multiplying his impact across ecosystems, demonstrating that world-class success can be built from elsewhere, while inspiring others to do the same.
“Hovhannes exemplifies the kind of entrepreneur Endeavor supports: visionary, resilient, and dedicated to creating solutions that foster creativity at scale,” commented Claudia Duran, Regional Managing Director for North America & Managing Director at Endeavor Miami. “With Picsart, he is not only transforming the way people create and
engage with digital content but also inspiring the next generation of founders to dream bigger, scale faster and pay it forward.”
As an Endeavor Entrepreneur, Avoyan will gain access to a global network of founders, mentors, and investors, along with strategic support to further scale Picsart internationally. In parallel, he will contribute to mentoring and inspiring the next generation of high-impact entrepreneurs, advancing Endeavor’s mission of multiplying impact across markets.
